Persuasion in Numbers

You would have to be blind to not notice the insane amount of flyers across our campus this semester. Ranging from sheets like this one above located on the bulletin board of our lovely English Building, to the banners draped from balconies on apartments and frats alike, the amount of political support is seemingly endless. Whether we are speaking of a collegiate election, or an election of enormous scale such as our national presidential election, this tradition of "strength in numbers" when it comes to signs and flyers is universal, but why? I believe it is because the amount of creative signs will stand out to the average person. Thus, that person will be intrigued to learn more about the candidate being promoted. Creativity is more important then the shear volume of signs. As you have probably noticed walking around campus, the more well designed signs stand out from the vast array of flyers posted on bulletin boards throughout the halls. Now, the person will not vote based on the signs, but they will at least be drawn to learning more about that particular candidate. Although the signs may not be a direct persuasive tactic in the quest to lock up voters, it definitely aids in sparking the interest necessary to win any type of campaign.

Brad Vonck